Our Premier Explorer is an interactive graphics program that allows examining a wide range of relationships in a database of sales, promotional spending, and descriptive data for 2000+ prescription drugs introduced in the U. S. and Europe during the last 20 years. It has three distinct functions:

1. It displays uptake curves, promotional curves, pricing curves, narrative histories, and descriptive data. Chronological and side-by-side views are available.
2. It allows the user to compare any two sets of data.
3. It predicts future sales behavior.

Subscribers with a password can get more details from the User's Manual.